By Mark Wagner and Guy MorrisHardcover, 6 x 9
320 pages, 100 b/w photos, 2 maps
ISBN-13: 978-0-7603-2815-6
$30.00 / $37.50 CAN / £18.99
320 pages, 100 b/w photos, 2 maps
ISBN-13: 978-0-7603-2815-6
$30.00 / $37.50 CAN / £18.99
BUY NOW!
"The accessible and readable text makes this volume one that anyone interested in commercial aviation can understand. If you want the inside scoop on the 787 Dreamliner program, this is a book you’ll want to read."
—Coastviews Magazine
A signal of the excitement surrounding the announcement of the 787 Dreamliner: no other commercial jetliner in history garnered as many sales before its first flight. On the other hand, no program in aviation history would attract so much public interest or attention, nor be under such constant public scrutiny.
The 787 would be the first all-new airplane Boeing had developed since its 1990 launch of the 777. The Dreamliner would be built out of plastic reinforced with carbon fiber, making it super lightweight. Rather than go toe-to-toe with Airbus for the heavyweight championship, where the company’s iconic 747 would continue to compete, Boeing saw a need for a smaller, fuel-efficient airliner that could replace the world’s aging fleets of 767s, 757s, and their Airbus competitors.
Then, as now, the stakes for Boeing could not have been higher. Airbus provided Boeing a much-needed opening when the critical response to its A380 focused on its cumbersome size, expensive airport redesigns, and less-than-spectacular fuel efficiency amidst skyrocketing jet fuel prices. Worst of all for its customers, there were the production delays with the A380’s first customer, Singapore Airlines, receiving its initial delivery a full year later than expected.
The public relations problems faced by Airbus during the launch of the A380 put Boeing in the pilot’s seat in areas where the A380 couldn’t compete: range, fuel efficiency, accessibility to regional airports, and space conservation; in other words, requiring no airport redesigns. But Boeing would have its own unique problems during the dramatic development of the Dreamliner, which are detailed here.
In Boeing 787 Dreamliner, Guy Norris and Mark Wagner take us step by step through the creation of what will surely be an influential and innovative airliner for years to come.
The 787 would be the first all-new airplane Boeing had developed since its 1990 launch of the 777. The Dreamliner would be built out of plastic reinforced with carbon fiber, making it super lightweight. Rather than go toe-to-toe with Airbus for the heavyweight championship, where the company’s iconic 747 would continue to compete, Boeing saw a need for a smaller, fuel-efficient airliner that could replace the world’s aging fleets of 767s, 757s, and their Airbus competitors.
Then, as now, the stakes for Boeing could not have been higher. Airbus provided Boeing a much-needed opening when the critical response to its A380 focused on its cumbersome size, expensive airport redesigns, and less-than-spectacular fuel efficiency amidst skyrocketing jet fuel prices. Worst of all for its customers, there were the production delays with the A380’s first customer, Singapore Airlines, receiving its initial delivery a full year later than expected.
The public relations problems faced by Airbus during the launch of the A380 put Boeing in the pilot’s seat in areas where the A380 couldn’t compete: range, fuel efficiency, accessibility to regional airports, and space conservation; in other words, requiring no airport redesigns. But Boeing would have its own unique problems during the dramatic development of the Dreamliner, which are detailed here.
In Boeing 787 Dreamliner, Guy Norris and Mark Wagner take us step by step through the creation of what will surely be an influential and innovative airliner for years to come.
About the Authors
Guy Norris is the award-winning Senior Editor for Aviation Week & Space Technology magazine. He has previously been U.S. West Coast editor for Flight International magazine, technical editor for Flight, London correspondent for Intervia magazine, and has authored many aviation books. Norris was winner of the Royal Aeronautical Society’s Aerospace Decade of Excellence award and twice the winner of the society’s Aerospace Journalist of the Year award.
Guy Norris is the award-winning Senior Editor for Aviation Week & Space Technology magazine. He has previously been U.S. West Coast editor for Flight International magazine, technical editor for Flight, London correspondent for Intervia magazine, and has authored many aviation books. Norris was winner of the Royal Aeronautical Society’s Aerospace Decade of Excellence award and twice the winner of the society’s Aerospace Journalist of the Year award.
Mark Wagner, MRAes, is a specialist aviation photographer and pilot. He works as chief photographer for the international photo agency Aviation-Images.com as well as for many aerospace, editorial, and advertising clients worldwide. He is an Aviation Week & Space Technology photo award winner and is based in London with his wife Stephanie and children Henry and Polly.
